Critical Illness Insurance Living Benefits Center
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Even
Superman DIdn't Financially Survive!
Even Superman Didn't Fiinancially
Survive A Critical Illness!
By Bradford B. Dyer
Reporter at the "Daily Planet"
(Alias President, Briarwood International, Inc.)
Most of us remember the tragic event that befell Christopher Reeve who starred as the "Man of Steel" in the movie "SUPERMAN". My point here is, we all know strong healthy individuals and they are not protected against a "quality of life financial death"!
Christopher Reeve's medical insurance ran out and the many treatments that could help him were not covered by that health insurance. The result? A slow financial death of all other assets building equity to date. It is alleged that his boyhood and life-long friend, Robin Williams, paid his medical expenses that the "gaps" in health, life, and disability insurance left behind.
A critical diagnosis policy can avoid, if not all, at least the majority of financial disintegration by the use of other assets outside of traditional insurance coverage. It is not meant to replace these coverages but to really compliment them to fill in the "gap" that has occurred. Talk to any person you know who has had cancer, heart attack, or stroke....and SURVIVED...what impact this kind of policy could have made on their lives!
The agents in the business today are all asking that special question----
"HOW DO I DO IT?"
Many insurance companies of today no longer train their
sales people. Call an 800 number, a kit is mailed out, and that is the
extent of the Company contact; thus, there is no ongoing relationship
for the salesperson to be motivated, educated, enthused, or consistently
making money.
There is a dated statistic that still rings true that states that the
average agent today holds 22 contracts with various insurance companies
and produces $18,241.86 per year in annual premiums! And the insurance
industry wonders why agents are cynical and leave the business after a
few short years! They become Jack of many trades, yet MASTER of none.
The concept of critical diagnosis in policy form will change all that. Imagine an agent excited about what they sell, believe in what they sell, have a passion (perhaps for the first time in their career) about what they sell, and want to prospect for people to buy this very much needed policy! The reinsurance community worldwide has over $100 billion invested in this insurance coverage. The product concept will reach a ripe age of 20 years old in the very near future, yet new and untapped in the United States.
The markets for this new coverage are many....Buy and sell, stock redemption, mortgage cancellation, singles market, disability supplement, health insurance deductible and co-pay reimbursement, etc. The list goes on and on. In fact, I can't think of a single person or situation where this coverage would not fit.
In my own family, heart attack and cancer have taken their physical and financial toll on my family members. I only wish they had this coverage to help them maintain their QUALITY of life. That is the main point here. Critical diagnosis coverage really doesn't protect your life, health, or ongoing income...it provides you with the funds to maintain your "quality of life".
It is important to remember that the policy can be issued from ages 20 to 65. The coverage is from $5,000 to currently $2 million. Various critical illness riders such as other insured level term, child rider, waiver of premium, first to be diagnosed rider on a joint policy, a survivorship rider, guaranteed purchase rider, and accidental critical illness result rider (not the typical accidental death and dismemberment coverage).
I firmly believe that the "How to do it" question in the insurance business today does not belong in the area of lack of procedure, although that is important, but rather in the passion the agent gets in really learning and understanding this incredible new coverage in the United States.
When agents finally believe (by results, not faith) that they can more than triple their income, like what they do, want to prospect and sell not 6-8 hours a day but 12-15 hours a day...and love doing it...well, that is the "how to"! Ask yourself when is the last time, if ever, you were in such a position!!
This product is about to storm the U.S. and industry experts predict that the new business created by critical diagnosis policies will exceed $70 billion by the year 2001.
The question now is how to cut up the pie, and how much of it do you want? There hasn't yet passed 1.8 billion minutes since the birth of Christ! $70 billion plus is a REALLY BIG NUMBER!
The United Kingdom, in nine short years and 1/7th the size of the U.S., exceeded $100 billion of this coverage last year alone. Think of what they could have written if they were the size of the United States. So...is the question still "how to do it?"...or rather "how do I get it to sell it?", master its presentation skills, and truly become a master of the game?!
Agents have told me "thanks" for my work in this area as they now can sell insurance to the living, for the living, for the first time and really make a difference in their lives. This coverage is 10 years late here in the U.S., BUT FINALLY HERE....NOW!
Our hearts go out to Christopher Reeve as he continues to live and struggle, even before Congress to help Americans when life's contingencies strike. One can not help but think how different his life (and many others) would be today if we took an application to issue a policy that becomes "a financial miracle" to those who were lucky enough to listen to an agent to obtain this coverage.
It is a "Star Trek" policy of the future....
HERE NOW!!
Bradford B. Dyer is President of Briarwood International, Inc., and Michael K. Carroll is the Chairman and Chief Executive Officer. Both men have an extensive background in the legal, actuarial and policy design areas of critical diagnosis insurance coverage. Michael designs, develops and markets various versions of this coverage for insurance companies throughout the United States. Brad is responsible for all national marketing and sales activity.
Read All About It!
Interview with the Unstoppable Christopher Reeve
Discussion of his new book "Still Me"
At the American Paralysis Association Web Site
"The Christopher Reeve Foundation"
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His book is available at Amazon.com now!